Witchy.
The world runs in straight lines. Women don't.

How's midlife working out for you?

Witchy is a modern midlife app for the woman at the centre of it all. Help us build it, starting with a few honest questions.

A

About you

How do you identify? *
Your age *
Your work situation
B

Who you hold

Whose health, appointments or day-to-day do you keep track of, besides your own?Tick all that apply
Are you the main person who organises this for your family?
Do you coordinate it with others, or mostly on your own?
How do you keep it all together right now?Tick all that apply
C

The weight of it

How often do you feel overwhelmed by everything you're holding?
"I often feel like I'm running out of time, or that there's never enough of it."
"I often have a nagging feeling I've forgotten something important."
"Everyone in my life is looked after except me."
"My own health and needs are the first thing to get dropped when I'm busy."
D

Caring for family

Have you ever had to help coordinate care for a seriously ill, ageing or recovering family member?
If you have, or expect to: how prepared did you feel for it?Optional
"Coordinating a family member's care, the appointments, the medications, who does what, is or would be one of the hardest things I manage."Optional
Do you know the term "sandwich generation"?
E

You, at the centre

Do you track your own cycle, or how your energy changes month to month?
Where are you in the menopause transition?
If any of that applies: how much is it affecting your day to day right now?Optional
Do you wear a health or fitness tracker?Tick all that apply
How well do you look after your own health, compared with how you look after everyone else's?
F

The idea

Imagine one place that holds your whole world's health and life, with you at the centre and the people you care for around you: your kids, your parents, your partner, and finally you too. You choose exactly what to share, and with whom, so the people around you can help carry it, instead of it all living in your head and a dozen group chats.
How appealing is that to you?
Which part appeals most?Tick all that apply
"I would use something like this."
Would you want to bring family members in to share it with you?
G

What it's worth

Would you pay for an app like this?
If yes or maybe, what feels fair per month?
H

In your own words

I

Early access

Anonymous unless you left your email. The world runs in straight lines. Women don't.

Witchy.

Thank you, truly.

That's the kind of honesty that will make Witchy worth having. If you left your email, we'll be in touch before the doors open.